I wanted to kick off a marketing strategies series that will focus on different ways of marketing your niche business and the benefits of each.  Through using these strategies you’ll be able to start building traffic to your site in the hopes of making more revenue when all is said and done.  After all, the ultimate goal of advertising is to make more money.

Article marketing has long been a solid option for marketing.  Some call it bum marketing due to to the fact that it costs nothing to do.  There are a lot of strategies that people use even within article marketing and I’ll show you the ups and downs of each.

Strategy 1: Throw a million articles at a wall and see what sticks.  Full time article marketers will pump out 20-30 articles a day advertising affiliate programs and other sites.  Most of these marketers make a lot of money, but this method is very time consuming.  With writing these articles day after day, article marketers can see which articles perform and make more articles just like the top performers.  This is a solid option for anyone to use regardless of what your online business may be.  You’ll see a lot of traffic from your articles and you’ll be building a ton of backlinks for your niche business.

Strategy 2: Make excellent material that others will pick up.  These articles are created to be excellent and spread naturally.  They take a lot of time to write and perfect meaning that you will make far less of them in any given week.  The hopes of these articles are to be picked up by visitors who will post your article on their site with all the links in tact.  This is also a great strategy in that your site will be able to gain back-links from an array of websites that you may not have thought about.  The ultimate hope of this strategy is to get your amazing article picked up by Digg or some other major social networking site.  You can learn more about social networks in the following post: How to Get High PR Back-links Easily

By using either one of the strategies above you will be using article marketing to its fullest and getting your niche business exposure.  You can also write articles in lesser frequencies and it will still help your site grow traffic gradually by building links and direct hits from those viewing your articles.  If you aren’t using article marketing for your niche business then you are missing out on  a huge traffic building medium.  Don’t listen to those who say article marketing is dead because it simply isn’t true.  There is not one ounce of truth behind that statement as is evident by those making their living by writing articles. Grow your niche business by implementing article marketing strategy in your business plan.

This is a great list of Ezine and Article sites to submit your niche business articles for free. A great way to promote your business for free is to write a 400 – 500 word article on your niche and submit it to free article sites and Ezines. This allows you exposure for yourself being the expert in your niche and exposure for your niche website.

I recommend you set up a separate folder in your my document file or wherever you want on your computer.  Use notepad or wordpad and create a template with a Title, short paragraph of a catchy start to your article, article body, and an about the author section at the bottom. Once you have this template created you can cut and paste into the template, write directly on the template, and save a copy of your article for submission to the free ezines and article sites.

Make sure your articles are unique and not copied. You can buy private label articles from numerous sites however those articles have been around the block a few times and are over used. If by chance you do purchase something like that Re-Write the the majority of the article to make it yours. The best way to get content for your article is to research your article, don’t plagrise. Most article directories will not let you submit articles that are not unique and will give you a warning. In addition, you may get banned from those sites. As a last resort for articles, pay someone to write them for you. Do a search online, check the forums out, for people selling the writing skill services.

Here is a list of article and ezine sites you may wish to submit your articles to after they are written. This is not a complete list just a start. There are many more than what is listed below but this will get you started for now.

http://www.ezinearticles.com/

http://www.directarticles.com/

http://www.articlewiz.com/

http://www.365articles.com/

http://www.articlecity.com/

http://www.article-exchange.com/

http://www.articlehub.com/

http://www.articlepeak.com/

http://www.freezinesite.com/

http://www.fresh-articles.com/

http://www.getyourarticles.com/

http://www.goarticles.com/

http://www.newarticlesonline.com/

http://www.newfreearticles.com/

http://www.article-emporium.com/

http://www.articlewarehouse.com/

http://www.expertarticles.com/